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Strong By Design Podcast

Hosted by Strong By Design

A faith-based health podcast where a veteran strength coach interviews experts on fitness, mindset, and entrepreneurship, framed by Christian values.

The brief

A weekly podcast that blends practical health and fitness advice with motivational personal development, all filtered through a Christian worldview. Host Chris Wilson alternates between solo episodes, where he shares personal stories of overcoming struggle, and long-form interviews with authors, coaches, and fitness experts. The show is an extension of the Critical Bench fitness brand, aiming to provide solutions for strength, health, and mindset.

Unlike purely scientific fitness podcasts or secular self-help shows, Strong By Design explicitly frames its guidance within a Christian context, using phrases like "made in God's image." The host's dual role as a solo motivator and an interviewer creates a unique blend of personal reflection and expert deep-dives.
— What makes it distinctive
§1 · The host

Who hosts this show

Strong By Design is hosted by Chris Wilson, the Head Strength Coach and VP of Content for the fitness company Critical Bench. With a career in fitness since 1998, Chris is a certified personal trainer and nutrition specialist who mixes solo motivational episodes with expert interviews. The show's core message is that people are made in God's image to have a strong body, mind, and spirit, exploring topics from physical training to overcoming personal adversity.

AI-extracted bio · help us verify· Source: gemini-video-grounded

Credentials & credits

  • Head Strength Coach, CriticalBench.com
  • VP of Content, Critical Bench
  • B.S. in Communications, Eastern Connecticut State University
  • NASM Certified Personal Trainer
  • Specialist in Sports Nutrition (SSN)
  • Russian Kettlebell Certification (RKC)

Other ventures

  • Critical Bench (fitness publishing company)
  • Critical Nutrition Labs (supplement company)
  • Author and product creator for Critical Bench
§2 · Classification

What kind of podcast

§3 · Cadence & catalog

When new episodes drop

§3b · Editor's picks

Notable episodes

AI-extracted picks + commentary · help us verify
  1. 01
    Endure the Trials to Enjoy the Triumphs | Strong By Design Ep 434

    A representative solo episode where host Chris Wilson shares his core philosophy on growth through resistance, using a personal story of being fired.

  2. 02
    Move Your BUT: The Hidden Excuses Keeping High Performers Stuck | Strong By Design Ep 433

    A typical interview episode that showcases the host's conversational style and the type of expert guest (author/coach) featured on the show.

  3. 03
    No BS Fitness and Strength Talk ft. MIND PUMP | Strong By Design Ep 145

    A high-profile collaboration with the hosts of the popular Mind Pump podcast, demonstrating the show's reach within the fitness community.

§4 · Signature

What you'll be asked on this show

AI-extracted from recent episodes · help us verify
How Strong By Design interviews

Chris Wilson begins interviews by warmly welcoming the audience and providing context for his guest's appearance, sometimes mentioning a personal connection. [RPam4_BXrNk] He probes a guest's backstory and motivations with direct, open-ended questions like "What really prompted you to write this book?". [RPam4_BXrNk] To build rapport, he actively listens and shares his own related experiences, such as journaling or family loss, creating a conversational and empathetic dynamic. [RPam4_BXrNk] His questions often follow the guest's narrative, digging deeper into concepts they introduce rather than sticking to a rigid script.

The show alternates between solo, motivational episodes and guest interviews. In solo shows, Chris Wilson uses personal anecdotes, like being fired during the 2008 recession, to illustrate principles of growth through adversity. [YsVeENyQqcE, rgwoIYQgdKc] Interview episodes feature a warm, rapport-building style where Chris often relates his own experiences to the guest's story. [RPam4_BXrNk]

Questions Strong By Design keeps coming back to

5 catalogued

If you're going on this show as a guest, expect some version of each of these. Each note explains when Strong By Design reaches for it.

origin

2
  1. Q.01

    What really prompted you to write this book?

    Asked after establishing the guest's background to uncover the core motivation behind their work. [RPam4_BXrNk]

  2. Q.02

    Where exactly is [guest's hometown]?

    An early, simple question to ground the conversation and learn more about the guest's personal background. [RPam4_BXrNk]

mindset

2
  1. Q.01

    Why is this happening to me?

    The host presents this question as the hallmark of a 'victim mindset' he encourages listeners to overcome. [YsVeENyQqcE, rgwoIYQgdKc]

  2. Q.02

    What is this teaching me?

    This is the re-framed question the host offers as a tool to shift into a growth mindset during trials. [YsVeENyQqcE, rgwoIYQgdKc]

process

1
  1. Q.01

    When did you start journaling?

    A follow-up question used to explore a guest's personal habits and processes after they mention it. [RPam4_BXrNk]

Signature segments

  • · "You are Strong By Design"
  • · "Made in God's image to have a strong body, mind and spirit"
  • · Growth happens through resistance
  • · Solo motivational episodes
  • · "Stinkin' thinkin'" (negative self-talk)

Topics covered repeatedly

Personal GrowthMindsetStrength TrainingOvercoming AdversityLeadershipFitness Over 40NutritionEntrepreneurshipFaithJournaling
§5 · Guests

Who gets booked here

AI-extracted guest list + profile · help us verify
Typical guest

The podcast features authors, speakers, and experts in fields like leadership, fitness, and personal development. [RPam4_BXrNk, WarlvqpLzHU, qEPR5DSlNjg] Guests often have a book, a specific coaching methodology, or a personal transformation story to share that aligns with the show's themes of mindset and resilience.

Recent guests
  • Kelly Moser
    on Move Your BUT: The Hidden Excuses Keeping High Performers Stuck | Strong By Design Ep 433
  • Joey Vaillancourt
    on When Success Costs You What Matters Most ft. Joey Vaillancourt | Strong By Design Ep 432
  • Shaun Hadsall
    on From Drift to Discipline: Building a Legacy Body ft. Shaun Hadsall | SBD Ep 431
§6 · Channels & links

Where to find this show

§7 · Stats

Audience & reach

YouTube · first-party
Subscribers
4.2K
4,200
Avg views / video
299
Trailing window
Total views
2M
1,960,747
Videos published
1,217
Sponsor readEstimated

The podcast is brought to you by Critical Bench, a fitness publishing company, and its affiliate Critical Nutrition Labs. Sponsorship opportunities would likely appeal to brands in the health, wellness, fitness equipment, and supplement industries, particularly those targeting an audience interested in longevity and holistic well-being.

AI-extracted sponsor read · help us verify

Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.

§8 · Contact

Pitch Strong By Design

Sign-in required
Verified contact
Host / booking email
s•••@•••.com

Free: limited reveals · Pro: unlimited reveals + CSV export
You’re only charged when we return a verified hit.

§9b · FAQ

People also ask

AI-extracted researched answers · help us verify
What is the host's real name?
The host is Chris Wilson, who often goes by "Coach Chris".
What is the podcast's format?
The show alternates between solo motivational episodes hosted by Chris Wilson and long-form interviews with expert guests. [YsVeENyQqcE, RPam4_BXrNk]
Is the podcast still running?
Yes, new episodes are released weekly on Wednesdays, with occasional bonus episodes.
What is Critical Bench?
Critical Bench is a fitness publishing company founded by Mike Westerdal. It produces a wide range of content, including workout programs, articles, and videos, and is the parent company of the podcast.
How can I be a guest on the show?
The show's description provides an email for inquiries about guest appearances or collaborations: [email — gated].
Where can I listen to the podcast?
The podcast is available on YouTube and major podcast platforms like Apple Podcasts and Buzzsprout.
Last updatedJun 29, 2026Not yet host-verified
Research depthResearchedHigh confidence · Jun 29, 2026 · gemini-2.5-pro

Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.

§9c · Methodology

Sources & how this page was built

This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence

  1. [01]Chris Wilson | Critical Benchcriticalbench.com
  2. [02]Strong By Design Podcast (Official Site)strongbydesignpodcast.com
  3. [03]About the Creator Chris Wilson, RKC, CPT - Critical Benchcriticalbench.com
  4. [04]Strong By Design Podcast - Buzzsproutbuzzsprout.com
  5. [05]Meet The Team - Critical Nutrition Labscriticalnutritionlabs.com
  6. [06]Strong by Design with Chris Wilson - YouTubeyoutube.com
  7. [07]Critical Bench Official Websitecriticalbench.com
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