Private Equity Podcast: Fund Shack
Hosted by Ross Butler
A guide for wealth advisors and family offices on navigating private equity, credit, and venture capital as they become more accessible.
This is a deep-dive interview show focused on the mechanics and plumbing of private markets, not just market commentary. Host Ross Butler uses his extensive industry background to guide conversations with practitioners like fund managers, lenders, and specialist VCs. The show serves as a bridge, translating the complex, jargon-filled world of institutional private capital for a professional wealth management audience that is increasingly allocating to these assets.
“Unlike general finance podcasts, Fund Shack has a sharp focus on the operational side of private markets—liquidity, fund structures, and specific sub-sectors. Its unique value is in making institutional-grade knowledge accessible to the wealth industry, which has historically been outside the private equity ecosystem.”
Who hosts this show
Fund Shack is a podcast hosted by Ross Butler that helps advisors, investors, and family offices understand how private markets finance businesses and shape modern portfolios. Through unscripted, long-form interviews with leaders in private equity, venture capital, and private credit, the show translates institutional insights for the wealth management community. The podcast was founded in 2019 and is produced by Linear B Group.
Credentials & credits
- Founder and managing director of Linear B Group, a communications and editorial consultancy.
- 25-year veteran in the private capital industry.
- Former editor of Real Deals (2004-2008).
- Columnist for the Spectator.
- Commentator on BBC Business News.
- Author of the book "Invest Like a Barbarian".
Other ventures
- Linear B Group (Founder and Managing Director)
- Substack newsletter "Fund Shack: Where private markets meet private wealth."
What kind of podcast
- Country
- United Kingdom
- Region
- uk
When new episodes drop
- 01First mover Advantage in Space is Massive 🛰️🚀Jun 26, 2026 · 2 min
- 02The Economics of SpaceJun 25, 2026 · 2 min
- 03Merger of SpaceX and xAI is 'genius'Jun 24, 2026 · 2 min
- 04Why there is no European SpaceXJun 23, 2026 · 1 min
- 05Test Your Private Markets Capability | Free PMC-Q50 AssessmentJun 23, 2026 · 57s
- 06Space is all about DefenceJun 22, 2026 · 1 min
- 07
- 08
Notable episodes
- 01Private Markets Liquidity Masterclass | Alex Branton, Nodem Capital
Provides a foundational overview of the entire private market liquidity toolkit, from secondaries to NAV lending, which is a core theme of the show.
- 02Beyond SpaceX: War, AI, Orbital Infrastructure and green utopia | Mark Boggett | Seraphim Space
A deep dive into a niche but growing investment area (SpaceTech), demonstrating the show's ability to go beyond mainstream private equity topics.
- 03Private Equity Is a Talent Business - Flor Kassai, Inflexion
Features a guest from a major private equity firm (Inflexion) discussing a critical aspect of the business, showcasing the caliber of guests and topics.
What you'll be asked on this show
The format is a long-form, unscripted conversation, typically with a single expert guest per episode. Host Ross Butler is an informed interviewer who asks detailed, multi-part questions. The production is professional, with branded graphics and a clear, educational tone, though it maintains the feel of an authentic industry conversation.
Questions Ross Butler keeps coming back to
- “Could you define [a specific term] in a very simple way?”
- “How as investors can we box this up?”
- “What kind of share of the market do you think [one option] and [the other] have?”
- “Why are standards relatively high in [a specific market]?”
- “What underpins the UK's strength in [a specific sector]?”
- “What is the business model for [these types of] companies?”
- “How much do you discount for the 'extend and pretend' type phenomenon?”
- “Do you want to just finish off by telling me a few more words on [your firm]?”
Signature segments
- · Tagline: Consider the Alternatives
Topics covered repeatedly
Who gets booked here
Guests are senior, active practitioners from the private markets ecosystem. The show books founders of specialized investment firms, heads of major private equity divisions, and expert advisors who can provide a granular, 'in the trenches' perspective on their niche.
- Mark Boggetton Beyond SpaceX: War, AI, Orbital Infrastructure and green utopia
- Alex Brantonon Private Markets Liquidity Masterclass
Where to find this show
Audience & reach
Estimated: The ideal sponsor is a B2B firm targeting the wealth management industry. This includes alternative investment platforms, fund administrators, specialist technology providers, and asset managers launching products (like evergreen funds) for the accredited investor market.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- Who is the host of Fund Shack?
- The host is Ross Butler, a journalist and consultant with 25 years of experience in the private capital industry. He is also the founder of Linear B Group.
- What is the podcast's main focus?
- It focuses on explaining the mechanics of private markets—including private equity, venture capital, and private credit—for a professional audience of wealth managers, family offices, and investors.
- Is the podcast still being produced?
- Yes, the podcast is active, with new episodes released regularly. It has been running since 2019.
- What is the format of the show?
- The show consists of long-form, unscripted interviews with leaders and experts from the private capital industry.
- Where can I listen to Fund Shack?
- The podcast is available on YouTube, Apple Podcasts, Spotify, and its own website.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
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