Kate Mackz

“Where did [a core interest or trait] stem from?”

This is a go-to question she uses early on to begin exploring a guest's origin story and foundational motivations.

“At what point did you decide [X] was something you wanted to do?”

She asks this to pinpoint the specific moment a guest committed to their professional path.

“How were you selling or building in the very beginning?”

This question focuses on the tactical, often scrappy, early-stage process of a new venture.

“What were the initial keys to success for growing the brand?”

She asks this to identify the specific, early drivers that led to significant growth.

“I'm sure there were hurdles you had to overcome with [a partner or project]?”

This is an empathetic, assumptive prompt used to gently open up discussion about conflict and challenges.

“What was it about [person] that you were attracted to?”

This question explores the foundation of key personal or professional relationships in the guest's life.

“What are the biggest misunderstandings people have about [a person or topic]?”

She uses this as an opener to address public perception and allow the guest to reframe their own narrative.

“Is it true that [a specific detail from their past]?”

This is used to confirm a piece of research and invite the guest to elaborate on a specific anecdote.

“Did you ever think you would have [a major success] together?”

She asks this to contrast a partnership's early, humble ambitions with their eventual large-scale achievements.

“What harmful myths do you see on social media about [your field]?”

This is a direct opening question for expert guests, positioning them to debunk common misinformation.