GameMakers

“Can you walk us through the origin story of your company or project?”

Often used as an opening move to establish the guest's background and motivations.

“Is there anything I missed in your background that the audience should know?”

A polite follow-up to his detailed introduction, giving the guest agency to add context.

“Can you explain your core thesis on [specific industry topic]?”

This question typically frames the entire conversation, often referencing an article the guest wrote.

“How does your thesis account for the success of [counter-example]?”

Kim's primary method for stress-testing a guest's argument with real-world data.

“Do you have any unconventional or contrarian opinions about [industry trend]?”

An explicit request for non-mainstream takes, aiming to uncover unique insights.

“How do you define the difference between [concept A] and [concept B]?”

He asks this to clarify terms and establish a shared vocabulary for a nuanced discussion.

“For our audience, can you define what a '[niche term]' is?”

Used to make specialized industry jargon accessible to a broader professional audience.

“From a developer's perspective, what's more important: [factor A] or [factor B]?”

Seeks to get past high-level theory to the practical trade-offs that studio leaders face.

“How did you secure initial funding or sponsorship when your project was unproven?”

Focuses on the critical, early-stage challenge of getting resources for a new idea.

“How should founders be thinking about [strategic challenge] right now?”

This question directly solicits actionable advice for his core audience of studio leaders.

“What's your final advice for the audience, whether it's career-related or personal?”

His standard sign-off, asking for a final, memorable takeaway for listeners.

“For someone wanting to start something similar, what's step one?”

He asks this to break down a guest's large achievement into a practical, initial action.

“What would you need to see in the next year to reconsider your position?”

This forces the guest to define falsifiable conditions for their own predictions.

“What do you personally get out of running this project?”

A closing question that shifts from business strategy to personal motivation and fulfillment.